The LinkedIn Post Publishing Checklist

I used to think posting on LinkedIn was simple: get idea, write, publish.

After growing from 400 to 31k followers in 2 years, I learned there are actually critical steps most people skip – and they're the difference between posts that flop and posts that perform.

This checklist covers everything I review before hitting publish: hook quality, post structure, timing, formatting, engagement strategy, and more.

It's the exact system I use and teach to clients and students. If you want your posts to perform, you need this.